Good goals: they aren’t just for clients!

It is not a surprise that when January is mentioned, “goal setting” is often also used in the same sentence. Yes, it seems like a cliché to set goals as the new year rolls around, but there is something to be said for starting a new year with a solid new plan.

As advisors, we are often setting goals with our clients. We use our expertise to assist them in creating a well thought out plan that will help them achieve success. When you are so busy helping others with their goals, it is undoubtedly difficult to take a step back and set some of your own.

We know people who give advice for a living are not usually the best at taking it, which is why we created this short list of tips to set good, attainable goals this year to improve yourself and your business in 2018.

Tip #1

Your business goals need to align with your personal goals. This means that your goals for your business must make sense for where you are in your personal life. For example, if you are at the retirement stage of life, your goals should reflect this and be based upon the smooth transition out of your business. In contrast, if you are new to the business and just starting out, your goals need to be challenging but not out of the realm of possibility.

Tip #2

Let your team know about your goals. Make communicating to the team a priority. This not only helps keep you accountable, but it also inspires those around you to do the same. Keeping everyone motivated is key to any businesses success and a great way to do this is to encourage those around you by sharing your own plans for improvement.

Tip #3

Good goals are widespread; they do not just focus on one area. It can be difficult for someone with an entrepreneurial inclined mind to not limit your goal setting to numbers; trying to achieve a certain volume of sales. This would be doing yourself and your business a disservice. Yes, they are important, but it is also important to improve other areas of your business, such as your communication, administration and work environment.

Tip #4

Review your goals often. It can be easy, as work piles up and the months go by, for the goals you set in January to become forgotten. Setting time aside each month can be difficult, but it is so important in ensuring you are successful. It is not enough to set goals and forget about them. Active goal management should be part of your agenda to consistently review your progress and set you up for attainability.

Instead of letting another goal-less year go by, cease your opportunity this January to set yourself up for success. Being proactive in this endeavour improves yourself and your practice. Good luck and all the best in the year to come!

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